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File 029545

Email Chain About Search Engine Optimization Strategy for Jeffrey Epstein (File 029545)

Email correspondence from February 2014 between Jeffrey Epstein, Tyler Shears, and Christina Galbraith discussing search engine optimization strategies to manage negative search results and promote positive content.

Summary

This email chain from February 2014 reveals a coordinated search engine optimization campaign designed to suppress negative search results about Jeffrey Epstein and promote positive content. Tyler Shears discusses boosting high-authority domains and using various URLs to displace negative results (including Forbes and New York Post articles) from Google's first page. The strategy involved leveraging influence with publications like Harvard and National Geographic to reinforce positive placements. Christina Galbraith expresses concern about the approach of promoting non-website URLs while their official .org and foundation sites decline in search rankings.

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